The fashion industry has made significant strides over the years in embracing diversity and inclusivity, particularly when it comes to plus size clothing. Today, women of all sizes can find trendy, comfortable, and stylish outfits that suit their personal style. For retailers, finding reliable sources for plus size women’s clothing is essential to cater to this growing market. This guide will focus on where to buy wholesale clothing for plus size women in the USA and what to consider when choosing a supplier.
The Importance of Plus Size Clothing in Retail
The demand for plus size clothing has seen significant growth in recent years. With the average woman in the United States wearing a size 16 or larger, retailers must provide ample options for these customers. As a business owner, catering to this market not only ensures inclusivity but can also increase your customer base and profits.
Finding the right supplier for wholesale clothing is essential to running a successful business. Whether you’re an online retailer or operate a physical store, offering plus size women’s clothing in a variety of styles, fabrics, and trends will help meet the needs of your customers.
Factors to Consider When Buying Wholesale Plus Size Clothing
Before diving into the best places to purchase wholesale clothing, here are some important factors to consider:
- Quality: The quality of the clothing is one of the most important aspects to ensure customer satisfaction. Make sure to work with suppliers who offer durable, well-constructed garments.
- Sizing Accuracy: Sizing can vary from brand to brand. When it comes to plus size women’s clothing, it’s crucial to offer sizes that are true to standard plus sizes. Customers in this market value comfort and a good fit, so the sizing must be accurate.
- Variety: Plus size fashion is just as diverse as standard sizes, so choose suppliers that offer a wide range of styles – from casual wear and office attire to formal dresses and trendy outfits.
- Affordability: As a retailer, buying at wholesale prices allows you to offer competitive pricing for your customers while maintaining a healthy profit margin. Look for suppliers that offer wholesale clothing at reasonable rates without compromising on quality.
- Sustainability: Many consumers are becoming more environmentally conscious, and offering eco-friendly plus size women’s clothing can give your business an edge.
Where to Buy Wholesale Plus Size Clothing in the USA
Here are some of the top options for purchasing wholesale clothing for plus size women in the USA:
1. LA Showroom
LA Showroom is one of the largest online marketplaces for fashion wholesalers in the United States. This platform provides access to numerous suppliers offering a wide range of styles, including plus size women’s clothing. Retailers can browse through the site to find the latest trends, such as dresses, tops, jeans, and activewear, specifically designed for plus size women. LA Showroom also offers competitive wholesale clothing prices, making it a popular choice for many retailers.
2. FashionGo
FashionGo is another popular online marketplace for retailers looking to purchase wholesale clothing. The platform provides a large selection of plus size women’s clothing, catering to various styles and preferences. From everyday basics to stylish outfits, FashionGo offers a wide variety of plus size options. One of the advantages of this platform is the ability to order from multiple suppliers in one place, making it easier to manage stock for your business.
3. Orange Shine
Orange Shine is a wholesale platform based in Los Angeles that specializes in trendy and affordable wholesale clothing. Retailers can find a large selection of plus size women’s clothing, including dresses, skirts, pants, and outerwear. The platform provides detailed size charts, which are crucial for ensuring proper fit when ordering for plus size customers. Additionally, Orange Shine offers regular sales and promotions, helping retailers purchase inventory at a lower cost.
4. Tasha Apparel
Tasha Apparel is a wholesale clothing supplier that focuses on trendy and affordable options. They have a dedicated section for plus size women’s clothing, offering stylish options for different occasions. From casual wear to more formal attire, Tasha Apparel’s plus size collection caters to diverse tastes. Their wholesale clothing prices are competitive, and the site is easy to navigate, making it simple for retailers to place orders.
5. Bloom Wholesale
Bloom Wholesale is known for offering trendy and high-quality plus size women’s clothing at wholesale clothing prices. They provide a variety of stylish options, from boho-chic dresses to comfortable loungewear, perfect for plus size customers. Bloom Wholesale is based in Los Angeles and focuses on providing affordable, trendy options that will appeal to your target market.
6. Wholesale Fashion Square
Another well-known supplier in the industry is Wholesale Fashion Square. They offer a large selection of plus size women’s clothing, with options ranging from casual daywear to more formal pieces. Retailers can take advantage of their competitive wholesale clothing prices, and the company often offers deals on bulk purchases. Wholesale Fashion Square is a reliable choice for retailers looking to expand their plus size offerings.
Tips for Retailers Selling Plus Size Clothing
Now that you know where to purchase wholesale clothing for plus size women, here are some tips to help you successfully sell these items:
- Understand Your Audience: Plus size customers are looking for stylish, well-fitting clothing that makes them feel confident. Take the time to understand what your audience wants and offer products that align with their preferences.
- Offer a Range of Styles: Just like any other customer base, plus size women have varied fashion preferences. Some prefer classic, elegant pieces, while others lean toward trendy, bold styles. Offering a variety of plus size women’s clothing can help attract a broader audience.
- Create a Positive Shopping Experience: Ensure your store (whether online or brick-and-mortar) is welcoming and inclusive. Plus size customers want to feel valued, so use marketing that reflects body positivity and inclusivity.
- Provide Clear Sizing Information: One of the biggest challenges for plus size women’s clothing is inconsistency in sizing. Make sure to provide clear and accurate size charts so your customers can make informed purchasing decisions.
- Stock Inventory Regularly: Keep up with the latest fashion trends and make sure your stock reflects what’s popular. Regularly updating your plus size inventory ensures your customers have access to fresh, in-demand items.
Conclusion
Catering to the plus size market is not just good business—it’s essential for inclusivity in fashion. With more women demanding stylish and well-fitting plus size clothing, finding the right wholesale clothing supplier is critical for any retailer. By sourcing from trusted platforms like LA Showroom, FashionGo, Orange Shine, Tasha Apparel, Bloom Wholesale, and Wholesale Fashion Square, you can ensure your store offers fashionable, comfortable, and high-quality plus size women’s clothing at affordable prices. Remember to focus on variety, accurate sizing, and understanding your customer base to successfully thrive in this market.
